You’ll learn to make all your writing more persuasive—but we focus directly on proposal writing.
You’ll learn to make storyboards that: (1) address the sponsor’s requirements; (2) use space and typography to maximum advantage; and (3) deploy figures, tables, and graphs to control how your work is interpreted.
Based on Tom Sant’s work, we’ll show you five ways to hone and polish your language to make it more persuasive. This isn’t just a matter of style—although that’s also important—you need to make sure that your most important points aren’t obscured by needless complexity.
Finally, we’ll show you how to write for the reviewers. You’ll learn George Gopen’s six principles that make it hard for readers to misinterpret your ideas. We’ll also show you how to capture the attention of three different types of reviewers.
Our training is designed for adult learners – we link abstract concepts to your concrete challenges, explain and model processes to analyze problems, and provide rubrics to implement solutions. In-person workshops are lively, online webinars are designed with e-learning best practice in mind.
Our services are highly customized to your needs. If you’re pressed for time or lack capacity, we can deliver turnkey projects from strategic planning through work process design to staff training. If you want to save money or build capacity, we can design and manage the project and train or coach you to execute some or all of the tasks.
We have decades of experience in education, research, outreach, and service delivery. We’ve worked with organizations in the higher education, public schools, government, non-profit, and for-profit sectors. We do the little things that make you BIG
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